Searching for Web Development Company in the USA


In the last few years, the world has seen the proliferation of newer technologies like AI (artificial intelligence), IoT (Internet of Things), smartphones, etc. Your website is an important communication touchpoint between you and your customers. Every day we get introduced to smarter technologies that affect the way consumers interact with your business. Keeping pace with these changing technologies might seem difficult but no business can afford to lag. 

In this blog, we are going to talk about some of the website development trends that you must be aware of as we move to 2020. Predictions may not give the exact idea but they can guide your way to make your website more interactive and customer-focused.

Whether you are the owner of a web development company in USA or a developer working in one, you must take notes of these trends so as to cater your clients in a more efficient manner and help your fellows in making intuitive and trendy websites. 
So, without much ado, let’s check out the trends. 

Top 8 web development trends in 2020 

1. Artificial Intelligence 

The use of AI will be the next breakthrough in website development. Nearly every Web development company in USA and other countries are already exploring the possibility of AI designing websites for their clients. 



AI and ML (machine learning) have added a new dimension to web development. According to a survey conducted by Gartner, 37% of the organizations have implemented AI in some form. 
AI can also assist amateur webmasters in coming up with successful web designs. Thus, AI will empower web developers and designers, widening their skill-set and abilities to deliver websites that meet near perfection. 

2. Inclination towards modular website designs 

The concept of modular website designs is not new but it will evolve to greater levels in the coming years. Anyone who has worked with Drupal or WordPress must be familiar with page templates. Page templates are rigid and difficult to customize. Modular web design is different from standard template-based web page designing. It is a technique in which everything is built using a block grid pattern. Rather than puzzle-pieces trying to fit in together, modular design is similar to Lego pieces – each piece is independent but can seamlessly connect to build infinite possibilities. 

A modular design makes web development more flexible, cheaper, and faster. 

3. Chatbots 

According to G2 Crowd, 63% of people prefer messaging a chatbot instead of a human when communicating with a business.

57% of customers like chatbots while communicating with a website due to their instantaneity. 
Chatbots have increasingly changed the way humans interact on a website for general queries. The best examples are the e-commerce websites that use chatbots to guide customers with their queries. But now the trend is followed by other sectors like banking and financial industry too, who are deploying chatbot-based support agents to help customers with banking-related doubts and queries. 
In the coming years, customers would prefer businesses that work on better technologies like chatbots. 

4. Voice search optimization 

According to Google, 20% of the searches are voice-based. By 2020, voice-based queries will consist of 50% of the searches. 

Another report states that 36% of customers own a digital or smart speaker. The rise in natural language processing is the major reason behind the growth of smart speakers. 

As more and more people use smart speakers and digital assistants to share queries via search engines, text-based searches will decline. Thus, web developers working in a web development company in USA and other regions of the world will need to work on technologies to make their websites more interactive and responsive to voice-based searches. The inability to do so might reduce the chances of your business appearing in Google searches that are voice-based. 

5. Accelerated mobile pages (AMP) 

The word AMP is quite a buzz these days amongst web developers. AMP can make your website load fast. If you own a website, you must know the importance of page load for your site. Page load can deeply impact your business. A 1-second delay in loading page can reduce your page view by 11%, decreases customer satisfaction by 16%, and can lead to $2.5 million missed revenue if your business generates $100,000 per day.



The AMP platform can increase the speed and performance of your website, helping you deliver the ultimate user experience. It is also useful for mobile users and enhanced SEO. 

6. Internet of Things 

The ability to connect things with the Internet for smarter user experience and interaction is the future tech companies eyeing at. IoT has started controlling every facet of our life – altering your AC temperature through your smartphones, switching off smart LED lights through your phone, etc. According to Gartner, there will be 25 million connected things by the year 2025. 

IoT will also impact how we browse websites. In the future, developers might want to explore websites or web applications that can allow individuals to remotely control household devices. 

7. Motion UI 

Motion UI is one of the most attractive tools when it comes to adding animations and transitions in your web page. It can largely impact the conversion rate and contribute to a seamless user experience. 

It is the next big trend that developers would look up to when designing a web application. Motion UIs provide developers a platform to create motion with an existing app setting. The newest version of motion UI includes CSS patterns and JavaScript libraries. It supports seamless integration of animation into the websites.

With this technology, websites will get an interesting twist. More visual interaction will attract customer’s attention span. The more the customer stays on your website the better chances you have to convert him. 

8. Rise of mobile users 

Responsive design is becoming a must-have feature in websites. A responsive website can easily expand or contract to fit any size of the screen it is being viewed on – tablet, laptop, smartphone, or desktop. As of April 2019, the global mobile population amounted to 4 billion unique users. 48% of web page views worldwide flows via mobile devices. 

As more and more customers use their smartphones to browse websites, you must ensure that your website is responsive. 

Google also considers mobile-responsiveness an important criterion in SERP. 

Final Words

As we move forward to another new year, it is important to equip ourselves with newer trends and technologies that can radically impact website development. Whether you’re a web development company in USA or any other country, these trends have a global impact and as such you should start preparing early. 

Comments

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